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Baked Goods in the US
Euromonitor International, Sep 2011, Pages: 75
Already the largest category in baked goods, packaged/industrial bread is expected to continue to outperform the overall category in 2011. Retail current value sales are expected to increase by 3%; faster than any other category, whilst retail volume sales are expected to remain static (second in volume growth only to unpackaged/artisanal cakes). As mentioned above, this category benefited from an increased emphasis on quality and product innovation. In a sign of American consumers’...
The Baked Goods in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Baked Goods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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