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Beer - Indonesia
Euromonitor International, Feb 2011, Pages: 43
As the cheapest type of alcoholic drink, beer suffered in terms of affordability in 2010 when excise duties for all alcoholic drinks increased sharply. Total volume growth of beer was also impeded by strict provincial legislation which taxes, restricts or totally bans sales of beer in some regions of Indonesia. In addition, sales, advertising and promotional activities for alcoholic drinks were also restricted by tighter governmental control. Despite this, beer manufacturers and distributors...
The Beer in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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