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Beer - Ireland
Euromonitor International, Feb 2011, Pages: 49
In 2010, beer volume sales declined by a further 6% on the previous year’s volumes. Off-trade sales improved as consumers looked to economise, going out less and entertaining more at home. Consequently, off-trade sales grew by almost 7% in 2010. Beer consumption in Ireland continues to slow as consumers on tighter budgets cut down on alcohol spending.
The Beer in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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