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Calming and Sleeping in the US
Euromonitor International, April 2012, Pages: 47
In January 2010, McNeil recalled nine lots of its leading brand Simply Sleep. In the following years, consumers reported that the brand had totally vanished from store shelves, forcing them to buy other brands or private label alternatives. The duration of this product’s disappearance devastated sales, and as of February 2012 the company’s website stated “[Simply Sleep] is currently not available on store shelves. To be alerted when TYLENOL® Simply Sleep becomes available, please sign up to...
The Calming and Sleeping in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Calming and Sleeping market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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