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Coffee - Brazil Product Image

Coffee - Brazil

  • Published: February 2011
  • Region: Brazil
  • 36 pages
  • Euromonitor International

Factors such as the high consumption of drinking coffee and a wider variety in terms of premium products – including gourmet and cappuccino versions in fresh ground coffee and instant coffee respectively – have contributed to increased sales of coffee in the Brazilian market. Consequently, coffee recorded in terms of per capita consumption almost 4.4kg in 2010.

The Coffee in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Coffee in Brazil
Euromonitor International
February 2011
List of Contents and Tables
Executive Summary
Coffee Has Reached Record Per Capita Consumption
Coffee Pods Becoming Part of the Strategy of Major Players
Multinationals Driving Innovation
Rising Costs of Commodities Drove Prices Above Inflation
On-trade Channel Expected To Keep Growing at Faster Rates Than Retail
Key Trends and Developments
Coffee Pods Becoming Part of Strategy for Top Players
Expansion of Specialist Coffee Shops Encourages Experimentation With Premium Coffee
Coca-Cola Driving Innovation in Teas Through Leão Júnior
Mass-consumption Organic and Sustainable Products Slowly Appearing in the Brazilian Market
Increasing Cost of Commodities Pushed Prices Up Above Inflation
Market Data
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2005-2010
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2005-2010
Table 3 Retail Sales of Hot Drinks by Category: Volume 2005-2010
Table 4 Retail Sales of Hot Drinks by Category: Value 2005-2010
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2005-2010
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2005-2010
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2005-2010
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2005-2010
Table 11 Hot Drinks Company Shares by Retail Value 2006-2010
Table 12 Hot Drinks Brand Shares by Retail Value 2007-2010
Table 13 Penetration of Private Label by Category 2005-2010
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2005-2010
Table 15 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2010
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2010-2015
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2010-2015
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2010-2015
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2010-2015
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2010-2015
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2010-2015
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2010-2015
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2010-2015
Appendix
Production/import/export Data
Table 26 Production/Imports/Exports/Apparent Consumption of Hot Drinks by Category 2009
Definitions
Summary 1 Research Sources
3 Corações SA
Strategic Direction
Key Facts
Table 27 Summary1 Corações SA: Key Facts
Table 28 Summary2 Corações SA: Operational Indicators
Company Background
Production
Competitive Positioning
Table 29 Summary3 Corações SA: Competitive Position 2010
Cacique De Café Solúvel, Cia
Strategic Direction
Key Facts
Summary 2 Cia Cacique de Café Solúvel: Key Facts
Summary 3 Cia Cacique de Café Solúvel: Operational Indicators
Company Background
Production
Summary 4 Cia Cacique de Café Solúvel: Production Statistics 2010
Competitive Positioning
Summary 5 Cia Cacique de Café Solúvel: Competitive Position 2010
Cia Iguaçu De Café Solúvel
Strategic Direction
Key Facts
Summary 6 Cia Iguaçu de Café Solúvel: Key Facts
Summary 7 Cia Iguaçu de Café Solúvel: Operational Indicators
Company Background
Production
Summary 8 Cia Iguaçu de Café Solúvel: Production Statistics 2010
Competitive Positioning
Summary 9 Cia Iguaçu de Café Solúvel: Competitive Position 2010
Leão Júnior SA
Strategic Direction
Key Facts
Summary 10 Leão Júnior SA: Key Facts
Summary 11 Leão Júnior SA: Operational Indicators
Company Background
Production
Competitive Positioning
Table 30 Summary3 Leão Júnior SA: Competitive Position 2010
Melitta Do Brasil Indústria E Comércio Ltda
Strategic Direction
Key Facts
Summary 12 Melitta do Brasil Indústria e Comércio Ltda: Key Facts
Summary 13 Melitta do Brasil Indústria e Comércio Ltda: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Melitta do Brasil Indústria e Comércio Ltda: Competitive Position 2010
Nestlé Brasil Ltda
Strategic Direction
Key Facts
Summary 15 Nestlé Brasil Ltda: Key Facts
Summary 16 Nestlé Brasil Ltda: Operational Indicators
Company Background
Production
Summary 17 Nestlé Brasil Ltda: Production Statistics 2010
Competitive Positioning
Summary 18 Nestlé Brasil Ltda: Competitive Position 2010
PepsiCo Do Brasil Ltda
Strategic Direction
Key Facts
Summary 19 PepsiCo do Brasil Ltda: Key Facts
Company Background
Production
Competitive Positioning
Summary 20 PepsiCo do Brasil Ltda: Competitive Position 2010
Sara Lee Cafés Do Brasil Ltda
Strategic Direction
Key Facts
Summary 21 Sara Lee Cafés do Brasil Ltda: Key Facts
Summary 22 Sara Lee Cafés do Brasil Ltda: Operational Indicators
Company Background
Production
Summary 23 Sara Lee Cafés do Brasil Ltda: Production Statistics 2010
Competitive Positioning
Summary 24 Sara Lee Cafés do Brasil Ltda: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 31 Coffee Machine Sales: 2004-2009
Table 32 Retail Sales of Coffee by Category: Volume 2005-2010
Table 33 Retail Sales of Coffee by Category: Value 2005-2010
Table 34 Retail Sales of Coffee by Category: % Volume Growth 2005-2010
Table 35 Retail Sales of Coffee by Category: % Value Growth 2005-2010
Table 36 Fresh Ground Coffee: Standard Vs Pods 2005-2010
Table 37 Coffee Company Shares by Retail Value 2006-2010
Table 38 Coffee Brand Shares by Retail Value 2007-2010
Table 39 Forecast Retail Sales of Coffee by Category: Volume 2010-2015
Table 40 Forecast Retail Sales of Coffee by Category: Value 2010-2015
Table 41 Forecast Retail Sales of Coffee by Category: % Volume Growth 2010-2015
Table 42 Forecast Retail Sales of Coffee by Category: % Value Growth 2010-2015
Table 43 Fresh Ground Coffee: Forecast Standard Vs Pods 2010-2015

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