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Coffee - Hong Kong, China
Euromonitor International, Feb 2011, Pages: 25
The popularity of cafés in Hong Kong, China continued to drive growth in coffee sales in 2010. Since May 2000, Starbucks has opened over 100 outlets throughout in Hong Kong. In 2010, Pacific Coffee and McCafé had a combined total of 94 coffee shops. The growing prominence of a café culture has not only boosted on-trade coffee sales, it also allows consumers to acquire more knowledge about the different types, flavours and qualities of coffee. As a result, operators in both the on- and off-trade...
The Coffee in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Fresh Coffee, Instant Coffee.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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