+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Refrigeration Appliances in Romania

  • PDF Icon

    Report

  • 43 Pages
  • January 2024
  • Region: Romania
  • Euromonitor International
  • ID: 1572980
Refrigeration appliances remains in a volume slump in 2023, following the boost to sales seen in the earlier review period, supported by the cocooning and home-renovation trends seen during the era of the pandemic. For example, freezers were popular during the lockdowns, as consumers were confined to home and sought to order frozen products which they could store and stockpile for convenience. Meanwhile, fridges (without freezers) are becoming obsolete and remain in negative volumes.

The Refrigeration Appliances in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Refrigeration Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

REFRIGERATION APPLIANCES IN ROMANIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Refrigeration appliances remains in a volume slump, albeit with better prospects ahead
  • Players use innovation activities to attract consumers’ attention
  • Players absorb costs to keep sales prices down, while the government continues to promote its buyback programme
PROSPECTS AND OPPORTUNITIES
  • “Green” refrigeration appliances will become more popular
  • Haier expands as a manufacturer and brand in Romania
  • Expected move towards premium refrigeration appliances
CATEGORY DATA
  • Table 1 Sales of Refrigeration Appliances by Category: Volume 2018-2023
  • Table 2 Sales of Refrigeration Appliances by Category: Value 2018-2023
  • Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
  • Table 5 Sales of Freezers by Format: % Volume 2018-2023
  • Table 6 Sales of Freezers by Volume Capacity: % Volume 2018-2023
  • Table 7 Sales of Fridge Freezers by Format: % Volume 2018-2023
  • Table 8 Sales of Fridge Freezers by Volume Capacity: % Volume 2018-2023
  • Table 9 Sales of Fridge Freezers by Smart Appliances: % Volume 2019-2023
  • Table 10 Sales of Fridges by Volume Capacity: % Volume 2018-2023
  • Table 11 NBO Company Shares of Refrigeration Appliances: % Volume 2019-2023
  • Table 12 LBN Brand Shares of Refrigeration Appliances: % Volume 2020-2023
  • Table 13 NBO Company Shares of Built-in Fridge Freezers: % Volume 2019-2023
  • Table 14 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2019-2023
  • Table 15 NBO Company Shares of Built-in Fridges: % Volume 2019-2023
  • Table 16 NBO Company Shares of Freestanding Fridges: % Volume 2019-2023
  • Table 17 Distribution of Refrigeration Appliances by Format: % Volume 2018-2023
  • Table 18 Production of Refrigeration Appliances: Total Volume 2018-2023
  • Table 19 Forecast Sales of Refrigeration Appliances by Category: Volume 2023-2028
  • Table 20 Forecast Sales of Refrigeration Appliances by Category: Value 2023-2028
  • Table 21 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2023-2028
  • Table 22 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN ROMANIA
EXECUTIVE SUMMARY
  • Consumer appliances in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 23 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
  • Table 24 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
  • Table 25 Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 26 Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 27 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 28 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 31 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 32 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 33 Sales of Small Appliances by Category: Volume 2018-2023
  • Table 34 Sales of Small Appliances by Category: Value 2018-2023
  • Table 35 Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 36 Sales of Small Appliances by Category: % Value Growth 2018-2023
  • Table 37 NBO Company Shares of Major Appliances: % Volume 2019-2023
  • Table 38 LBN Brand Shares of Major Appliances: % Volume 2020-2023
  • Table 39 NBO Company Shares of Small Appliances: % Volume 2019-2023
  • Table 40 LBN Brand Shares of Small Appliances: % Volume 2020-2023
  • Table 41 Distribution of Major Appliances by Format: % Volume 2018-2023
  • Table 42 Distribution of Small Appliances by Format: % Volume 2018-2023
  • Table 43 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
  • Table 44 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
  • Table 45 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
  • Table 46 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
  • Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
  • Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
  • Table 49 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
  • Table 50 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
  • Table 51 Forecast Sales of Small Appliances by Category: Volume 2023-2028
  • Table 52 Forecast Sales of Small Appliances by Category: Value 2023-2028
  • Table 53 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
  • Table 54 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources