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Store Cards - Taiwan

Euromonitor International, Feb 2011, Pages: 28


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In 2010, there were no longer any significant store card operators in Taiwan and the number of store cards in circulation was negligible. Hypermarket retailer Carrefour introduced a store card in 2000, which at its peak had a cardholder base in excess of 300,000 people. This card was removed in 2006 and the retailer encouraged cardholders to apply for the co-branded Carrefour credit card, issued by Union Bank of Taiwan.

The Store Card Transactions in Taiwan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Closed Loop Pre-Paid Card Transactions, Commercial Charge Card Transactions, Commercial Credit Card Transactions, Open Loop Pre-Paid Card Transactions, Personal Charge Card Transactions, Personal Credit Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Store Card Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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