Vitamins and Dietary Supplements in Estonia

Euromonitor International, March 2012, Pages: 28

Vitamins and dietary supplements reached value sales of EUR10 million in 2011, increasing by 5%. Increasing consumer purchasing power supports vitamins and dietary supplements sales in Estonia. There is a wide selection of vitamins and dietary supplements available in Estonia and consumers can choose between different price ranges.

The Vitamins and Dietary Supplements in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

VITAMINS AND DIETARY SUPPLEMENTS IN ESTONIA
Euromonitor International
March 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2011
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2006-2011
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2006-2011
Table 3 Dietary Supplements by Positioning 2007-2011
Table 4 Vitamins and Dietary Supplements Company Shares 2007-2011
Table 5 Vitamins and Dietary Supplements Brand Shares 2008-2011
Table 6 Vitamins Brand Shares 2008-2011
Table 7 Dietary Supplements Brand Shares 2008-2011
Table 8 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Walmark Spol Sro in Consumer Health (estonia)
Strategic Direction
Key Facts
Summary 2 Walmark spol sro: Key Facts
Summary 3 Walmark spol sro: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Walmark spol sro: Competitive Position 2011
Executive Summary
Economy Shows Strong Signs of Recovery and Sales Increase
Health Organisations Try To Raise Consumer Awareness
International Players Strengthen Their Positions
Chemists/pharmacies Hold the Leading Position
Value Sales Expected To Record Steady Growth Over Forecast Period
Key Trends and Developments
Economic Conditions Help Drive Consumer Health Sales
Allowing OTC Medicines for Sale in Other Retailing Channels
Estonian Population Is Ageing
Market Indicators
Table 10 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 11 Life Expectancy at Birth 2006-2011
Market Data
Table 12 Sales of Consumer Health by Category: Value 2006-2011
Table 13 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 14 Consumer Health Company Shares 2007-2011
Table 15 Consumer Health Brand Shares 2008-2011
Table 16 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 17 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 18 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 5 OTC Healthcare Switches 2009-2011
Sources
Summary 6 Research Sources

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