|
|
 |
|
Viewing report
|
|
|
|
Beer - Vietnam
Euromonitor International, March 2011, Pages: 36
Beer continued to see strong growth of 14% in volume sales in 2010, driven by intensive expansion in production of key players, especially domestic ones, to meet rising demand in the market. Demand was further stimulated by major festive events throughout 2010, including the FIFA World Cup and the 1,000th anniversary celebration of the capital Ha Noi. All of these events were captured by both local and non-local players as opportunities to push sales. Consequently, major players like Sabeco and...
The Beer in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
|
|
|
|
