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Consumer Credit in South Africa

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    Report

  • 16 Pages
  • January 2026
  • Region: South Africa
  • Euromonitor International
  • ID: 1573151
Consumer credit in South Africa witnessed steady growth as consumers continued to struggle with the high costs of living. BNPL is expanding amid rising demand for flexible finance solutions, whilst providing an alternative for consumers who may not qualify for traditional bank loans or credit cards.

This Consumer Credit in South Africa report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Auto Lending, Card Lending, Durables Lending, Education Lending, Home Lending, Other Personal Lending.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Credit market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • High cost of living offers new opportunities for BNPL
INDUSTRY PERFORMANCE
  • Outstanding balances rise across all types of consumer credit
  • Buy Now Pay Later continues to prove dynamic as it expands beyond retail
  • Optasia’s recent listing on the JSE signals reflects fintech growth and integration
WHAT’S NEXT?
  • Further economic stabilisation amid regulatory change
  • Technological advances to expedite consumer credit process and experience
  • SARB opens up National Payments System to non-banking fintechs
CATEGORY DATA
  • Table 1 Consumer Credit: Outstanding Balance by Category: Value 2020-2025
  • Table 2 Consumer Credit: Outstanding Balance by Category: % Value Growth 2020-2025
  • Table 3 Consumer Credit: Gross Lending by Category: Value 2020-2025
  • Table 4 Consumer Credit: Gross Lending by Category: % Value Growth 2020-2025
  • Table 5 Forecast Consumer Credit: Outstanding Balance by Category: Value 2025-2030
  • Table 6 Forecast Consumer Credit: Outstanding Balance by Category: % Value Growth 2025-2030
  • Table 7 Forecast Consumer Credit: Gross Lending by Category: Value 2025-2030
  • Table 8 Forecast Consumer Credit: Gross Lending by Category: % Value Growth 2025-2030
COUNTRY REPORTSCONSUMER LENDING IN SOUTH AFRICA
EXECUTIVE SUMMARY
  • Consumers rely more heavily on card lending
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Economic recovery creates more favourable borrowing environment
  • Consumer lending displays consistent growth within a volatile and tech-driven market
  • Economic growth and innovative products stimulate the housing market
  • Buy Now Pay Later (BNPL) continues to experience rapid growth amidst fears of regulatory gaps
WHAT’S NEXT?
  • Positive outlook for consumer lending
  • Retailers will expand the competitive landscape
MARKET DATA
  • Table 9 Consumer Lending: Outstanding Balance by Category: Value 2020-2025
  • Table 10 Consumer Lending: Outstanding Balance by Category: % Value Growth 2020-2025
  • Table 11 Consumer Lending: Gross Lending by Category: Value 2020-2025
  • Table 12 Consumer Lending: Gross Lending by Category: % Value Growth 2020-2025
  • Table 13 Consumer Lending: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
  • Table 14 Mortgages/Housing: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
  • Table 15 Consumer Credit: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
  • Table 16 Card Lending: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
  • Table 17 Forecast Consumer Lending: Outstanding Balance by Category: Value 2025-2030
  • Table 18 Forecast Consumer Lending: Outstanding Balance by Category: % Value Growth 2025-2030
  • Table 19 Forecast Consumer Lending: Gross Lending by Category: Value 2025-2030
  • Table 20 Forecast Consumer Lending: Gross Lending by Category: % Value Growth 2025-2030
COUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources