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Vitamins and Dietary Supplements - Hong Kong, China
Euromonitor International, March 2011, Pages: 31
In 2010, various industry players advertised heavily in newspapers and on TV, driving the overall growth of vitamins and dietary supplements sales. Consumers are becoming more aware of products such as cordyceps, glucosamine and eye health supplements, thanks to the large amount of advertising during the year. For instance, Royal Medic ran an advertising campaign promoting its Chinese Caterpillar Fungus (also known as Cordyceps CS-4). The campaign featured the well-known TV stars Michelle Yim...
The Vitamins and Dietary Supplements in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Child-Specific Vitamins and Dietary Supplements, Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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