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Wine - Vietnam
Euromonitor International, March 2011, Pages: 37
Consumption of wine saw stable growth over the review period as most of the products were either mature and very familiar to many consumers, such as local non-grape wine, or were still niche and had not gained enough popularity, such as sparkling wine and still light grape wine. Growth of the whole category slowed down slightly from the previous year to 5% in retail volume sales as the main category, local non-grape wine, was on its way to reaching maturity.
The Wine in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wine market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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