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Fleet Sales in Spain, 2009
Datamonitor, Dec 2010, Pages: 39
Introduction
This databook provides key data on fleet sales in Spain, split by car segment and channel, as well as the market shares of leading manufacturers. It also provides figures concerning car parc volume. Data are provided from to 2006 to 2009.
Scope
-Spanish fleet sales analysis
-Spanish fleet sales market share analysis
-Spanish car parc
Highlights
In 2009, fleet sales in Spain declined at a CAGR of 16.3% over the 2006-09 period. Private sales were the major channel, accounting for 66.7% of the total sales in 2009.
The lower medium segment led the fleet sales accounting for 42% of the total sales. The small and upper medium segments followed, accounting for 29.3% and 14.8% shares of the market respectively in 2009.
Reasons to Purchase
-Identify the volume of fleet sales sold through the rental, fleet and retail sectors in Spain
-Understand major manufacturer fleet penetration in Spain
-Make informed business decisions through an understanding of the overall trends within the market
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