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Top Companies in the Swiss Travel and Hospitality Industry: IT Spending Predictor 2010
Datamonitor, Dec 2010, Pages: 68
Introduction
This databook provides estimates of IT spending for the top companies in the Swiss Travel and Hospitality industry. The databook is a comprehensive source of IT spending by company, including assessment by technology and channel.
Scope
-Ovum's view of the top companies in the Swiss Travel and Hospitality sector in terms of IT spending
-A breakdown of the estimated IT budget by technology for each of the top companies
-A breakdown of the estimated IT budget by channel for each of the top companies
Highlights
The top companies in the Swiss travel and hospitality industry in terms of estimated IT spending spent the largest portion of their IT budgets on services, a segment that accounted for about 26% of the IT budgets among these firms. This was followed by spending on hardware and software.
Among the top companies, a major portion of IT spending is allocated to external IT. Internal IT accounted for approximately 30% of the total estimated IT spending by these companies. Kuoni Travel Holding Ltd. remained the leading company in terms of spending on the various channels, followed by Hotelplan Holding AG & Mövenpick Hotels & Resorts AG.
Reasons to Purchase
-Gain insight into IT budget breakdown of top companies in the Swiss Travel and Hospitality industry and identify notable areas of allocation
-Identify organizations with top IT expenditures in your target markets
-Leverage IT spending pattern information to tailor account targeting based on company demographics
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