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Make-Up in Indonesia to 2014

Datamonitor, Dec 2010, Pages: 135


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Introduction

This databook provides key data and information on the make-up market in Indonesia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Contains information on four categories: eye, face, nail and lip make-up
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
-Category level company and brand share as well as distribution share information for 2008 and 2009
-Review of the top two companies within the make-up market, including company overview, key facts and business description

Highlights

The market for make-up in Indonesia increased at a compound annual growth rate of 7.4% between 2004 and 2009.

The face make-up category led the make-up market in Indonesia, accounting for a share of 35.9%.

The leading players in the Indonesian make-up market are L'Oreal S.A., Martha Tilaar Group and Estée Lauder Companies Inc., The.

Reasons to Purchase

-Develop business strategies by understanding the quantitative trends within the make-up market in Indonesia
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements





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