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Baby Personal Care Market in South Africa to 2014
Datamonitor, Dec 2010, Pages: 94
Introduction
This databook provides key data and information on the baby personal care market in South Africa. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Contains information on two categories: baby toiletries and diapers -Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data -Category level company and brand share as well as distribution share information for 2008 and 2009 -Review of the top two companies within the baby personal care market, including company overview, key facts and business description
Highlights
The market for baby personal care in South Africa increased at a compound annual growth rate of 3.9% between 2004 and 2009.
The diapers category led the baby personal care market in South Africa, accounting for a share of 97%.
The leading player in the South African baby personal care market is Procter & Gamble Company, The.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the baby personal care market in South Africa -Design effective marketing and sales strategies by identifying key market categories and segments -Identify key players within the market to plan lucrative M&A, partnerships and agreements
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