OTC Healthcare in Poland to 2014
Datamonitor, December 2010, Pages: 169
Introduction
This databook provides key data and information on the OTC healthcare market in Poland. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.
Scope
-Provides information on ten key categories within the OTC Healthcare market
-Market,category and segment level information on value with historic (2004-09) and forecast (2010-14) data
-Category level company and brand share as well as distribution share information for 2008 and 2009
Highlights
The market for OTC healthcare in Poland increased at a compound annual growth rate of 5.2% between 2004 and 2009.
The traditional medicines category led the OTC healthcare market in Poland, accounting for a share of 24.8%.
Leading players in the Polish OTC healthcare market include GlaxoSmithKline Plc, US Pharmacia and Herbapol Wroclaw SA.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the OTC healthcare market in Poland
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
Chapter 1 Executive Summary
Summary market level: OTC healthcare
Summary category level: analgesics
Summary category level: topical OTC medicines
Summary category level: cough and cold preparations
Summary category level: indigestion preparations
Summary category level: medicated skin products
Summary category level: first aid kits
Summary category level: other OTC healthcare products
Summary category level: plasters & bandages
Summary category level: traditional medicines
Summary category level: vitamins and minerals
Chapter 2 Introduction
What is this report about?
How to use this report
Market definition
Chapter 3 Market Overview
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 4 Leading Company Profiles
GlaxoSmithKline Plc
Chapter 5 Category Analysis: Analgesics
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 6 Category Analysis: Topical OTC Medicines
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 7 Category Analysis: Cough and Cold Preparations
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 8 Category Analysis: Indigestion Preparations
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 9 Category Analysis: Medicated Skin Products
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 10 Category Analysis: First Aid Kits
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 11 Category Analysis: Other OTC Healthcare Products
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 12 Category Analysis: Plasters & Bandages
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 13 Category Analysis: Traditional Medicines
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 14 Category Analysis: Vitamins and Minerals
Value analysis (Polish Zloty), 2004-09
Value analysis (Polish Zloty), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 15 Country Comparison
Value
Market share
Chapter 16 New Product Development
Product launches over time
Recent product launches
Chapter 17 Macroeconomic Profile
Macroeconomic Indicators
Chapter 18 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
Chapter 19 Appendix
Future readings
How to contact experts in your industry
Disclaimer
LIST OF FIGURES
Figure 1: OTC healthcare, Poland, value by category (PLNm), 2004-14
Figure 2: OTC healthcare, Poland, category growth comparison, by value, 2004-14
Figure 3: OTC healthcare, Poland, company share by value (%), 2008-09
Figure 4: OTC healthcare, Poland, distribution channels by value (%), 2008-09
Figure 5: Analgesics, Poland, value by segment (PLNm), 2004-14
Figure 6: Analgesics, Poland, category growth comparison, by value, 2004-14
Figure 7: Analgesics, Poland, company share by value (%), 2008-09
Figure 8: Analgesics, Poland, distribution channels by value (%), 2008-09
Figure 9: Topical OTC medicines, Poland, value by segment (PLNm), 2004-14
Figure 10: Topical OTC medicines, Poland, category growth comparison, by value, 2004-14
Figure 11: Topical OTC medicines, Poland, distribution channels by value (%), 2008-09
Figure 12: Cough and cold preparations, Poland, value by segment (PLNm), 2004-14
Figure 13: Cough and cold preparations, Poland, category growth comparison, by value, 2004-14
Figure 14: Cough and cold preparations, Poland, company share by value (%), 2008-09
Figure 15: Cough and cold preparations, Poland, distribution channels by value (%), 2008-09
Figure 16: Indigestion preparations, Poland, value by segment (PLNm), 2004-14
Figure 17: Indigestion preparations, Poland, category growth comparison, by value, 2004-14
Figure 18: Indigestion preparations, Poland, company share by value (%), 2008-09
Figure 19: Indigestion preparations, Poland, distribution channels by value (%), 2008-09
Figure 20: Medicated skin products, Poland, value by segment (PLNm), 2004-14
Figure 21: Medicated skin products, Poland, category growth comparison, by value, 2004-14
Figure 22: Medicated skin products, Poland, company share by value (%), 2008-09
Figure 23: Medicated skin products, Poland, distribution channels by value (%), 2008-09
Figure 24: First aid kits, Poland, value (PLNm), 2004-14
Figure 25: First aid kits, Poland, company share by value (%), 2008-09
Figure 26: First aid kits, Poland, distribution channels by value (%), 2008-09
Figure 27: Other OTC healthcare products, Poland, value by segment (PLNm), 2004-14
Figure 28: Other OTC healthcare products, Poland, category growth comparison, by value, 2004-14
Figure 29: Other OTC healthcare products, Poland, company share by value (%), 2008-09
Figure 30: Other OTC healthcare products, Poland, distribution channels by value (%), 2008-09
Figure 31: Plasters & bandages, Poland, value by segment (PLNm), 2004-14
Figure 32: Plasters & bandages, Poland, category growth comparison, by value, 2004-14
Figure 33: Plasters & bandages, Poland, company share by value (%), 2008-09
Figure 34: Plasters & bandages, Poland, distribution channels by value (%), 2008-09
Figure 35: Traditional medicines, Poland, value (PLNm), 2004-14
Figure 36: Traditional medicines, Poland, company share by value (%), 2008-09
Figure 37: Traditional medicines, Poland, distribution channels by value (%), 2008-09
Figure 38: Vitamins and minerals, Poland, value by segment (PLNm), 2004-14
Figure 39: Vitamins and minerals, Poland, category growth comparison, by value, 2004-14
Figure 40: Vitamins and minerals, Poland, company share by value (%), 2008-09
Figure 41: Vitamins and minerals, Poland, distribution channels by value (%), 2008-09
Figure 42: Global OTC healthcare market split (value terms, 2009), top five countries
Figure 43: Global OTC healthcare market value, 2004–09, top five countries
Figure 44: Annual data review process
LIST OF TABLES
Table 1: OTC healthcare category definitions
Table 2: OTC healthcare distribution channels
Table 3: OTC healthcare, Poland, value by category (PLNm), 2004-09
Table 4: OTC healthcare, Poland, value forecast by category (PLNm), 2009-14
Table 5: OTC healthcare, Poland, value by category ($m), 2004-09
Table 6: OTC healthcare, Poland, value forecast by category ($m), 2009-14
Table 7: OTC healthcare, Poland, brand share by value (%), 2008-09
Table 8: OTC healthcare, Poland, value by brand (PLNm), 2008-09
Table 9: OTC healthcare, Poland, company share by value (%), 2008-09
Table 10: OTC healthcare, Poland, value by company (PLNm), 2008-09
Table 11: OTC healthcare, Poland, distribution channels by value (%), 2008-09
Table 12: OTC healthcare, Poland, value by distribution channel (PLNm), 2008-09
Table 13: GlaxoSmithKline Plc key facts
Table 14: Analgesics, Poland, value by segment (PLNm), 2004-09
Table 15: Analgesics, Poland, value forecast by segment (PLNm), 2009-14
Table 16: Analgesics, Poland, value by segment ($m), 2004-09
Table 17: Analgesics, Poland, value forecast by segment ($m), 2009-14
Table 18: Analgesics, Poland, brand share by value (%), 2008-09
Table 19: Analgesics, Poland, value by brand (PLNm), 2008-09
Table 20: Analgesics, Poland, company share by value (%), 2008-09
Table 21: Analgesics, Poland, value by company (PLNm), 2008-09
Table 22: Analgesics, Poland, distribution channels by value (%), 2008-09
Table 23: Analgesics, Poland, value by distribution channel (PLNm), 2008-09
Table 24: Topical OTC medicines, Poland, value by segment (PLNm), 2004-09
Table 25: Topical OTC medicines, Poland, value forecast by segment (PLNm), 2009-14
Table 26: Topical OTC medicines, Poland, value by segment ($m), 2004-09
Table 27: Topical OTC medicines, Poland, value forecast by segment ($m), 2009-14
Table 28: Topical OTC medicines, Poland, brand share by value (%), 2008-09
Table 29: Topical OTC medicines, Poland, value by brand (PLNm), 2008-09
Table 30: Topical OTC medicines, Poland, company share by value (%), 2008-09
Table 31: Topical OTC medicines, Poland, value by company (PLNm), 2008-09
Table 32: Topical OTC medicines, Poland, distribution channels by value (%), 2008-09
Table 33: Topical OTC medicines, Poland, value by distribution channel (PLNm), 2008-09
Table 34: Cough and cold preparations, Poland, value by segment (PLNm), 2004-09
Table 35: Cough and cold preparations, Poland, value forecast by segment (PLNm), 2009-14
Table 36: Cough and cold preparations, Poland, value by segment ($m), 2004-09
Table 37: Cough and cold preparations, Poland, value forecast by segment ($m), 2009-14
Table 38: Cough and cold preparations, Poland, brand share by value (%), 2008-09
Table 39: Cough and cold preparations, Poland, value by brand (PLNm), 2008-09
Table 40: Cough and cold preparations, Poland, company share by value (%), 2008-09
Table 41: Cough and cold preparations, Poland, value by company (PLNm), 2008-09
Table 42: Cough and cold preparations, Poland, distribution channels by value (%), 2008-09
Table 43: Cough and cold preparations, Poland, value by distribution channel (PLNm), 2008-09
Table 44: Indigestion preparations, Poland, value by segment (PLNm), 2004-09
Table 45: Indigestion preparations, Poland, value forecast by segment (PLNm), 2009-14
Table 46: Indigestion preparations, Poland, value by segment ($m), 2004-09
Table 47: Indigestion preparations, Poland, value forecast by segment ($m), 2009-14
Table 48: Indigestion preparations, Poland, brand share by value (%), 2008-09
Table 49: Indigestion preparations, Poland, value by brand (PLNm), 2008-09
Table 50: Indigestion preparations, Poland, company share by value (%), 2008-09
Table 51: Indigestion preparations, Poland, value by company (PLNm), 2008-09
Table 52: Indigestion preparations, Poland, distribution channels by value (%), 2008-09
Table 53: Indigestion preparations, Poland, value by distribution channel (PLNm), 2008-09
Table 54: Medicated skin products, Poland, value by segment (PLNm), 2004-09
Table 55: Medicated skin products, Poland, value forecast by segment (PLNm), 2009-14
Table 56: Medicated skin products, Poland, value by segment ($m), 2004-09
Table 57: Medicated skin products, Poland, value forecast by segment ($m), 2009-14
Table 58: Medicated skin products, Poland, brand share by value (%), 2008-09
Table 59: Medicated skin products, Poland, value by brand (PLNm), 2008-09
Table 60: Medicated skin products, Poland, company share by value (%), 2008-09
Table 61: Medicated skin products, Poland, value by company (PLNm), 2008-09
Table 62: Medicated skin products, Poland, distribution channels by value (%), 2008-09
Table 63: Medicated skin products, Poland, value by distribution channel (PLNm), 2008-09
Table 64: First aid kits, Poland, value (PLNm), 2004-09
Table 65: First aid kits, Poland, value forecast (PLNm), 2009-14
Table 66: First aid kits, Poland, value ($m), 2004-09
Table 67: First aid kits, Poland, value forecast ($m), 2009-14
Table 68: First aid kits, Poland, brand share by value (%), 2008-09
Table 69: First aid kits, Poland, value by brand (PLNm), 2008-09
Table 70: First aid kits, Poland, company share by value (%), 2008-09
Table 71: First aid kits, Poland, value by company (PLNm), 2008-09
Table 72: First aid kits, Poland, distribution channels by value (%), 2008-09
Table 73: First aid kits, Poland, value by distribution channel (PLNm), 2008-09
Table 74: Other OTC healthcare products, Poland, value by segment (PLNm), 2004-09
Table 75: Other OTC healthcare products, Poland, value forecast by segment (PLNm), 2009-14
Table 76: Other OTC healthcare products, Poland, value by segment ($m), 2004-09
Table 77: Other OTC healthcare products, Poland, value forecast by segment ($m), 2009-14
Table 78: Other OTC healthcare products, Poland, brand share by value (%), 2008-09
Table 79: Other OTC healthcare products, Poland, value by brand (PLNm), 2008-09
Table 80: Other OTC healthcare products, Poland, company share by value (%), 2008-09
Table 81: Other OTC healthcare products, Poland, value by company (PLNm), 2008-09
Table 82: Other OTC healthcare products, Poland, distribution channels by value (%), 2008-09
Table 83: Other OTC healthcare products, Poland, value by distribution channel (PLNm), 2008-09
Table 84: Plasters & bandages, Poland, value by segment (PLNm), 2004-09
Table 85: Plasters & bandages, Poland, value forecast by segment (PLNm), 2009-14
Table 86: Plasters & bandages, Poland, value by segment ($m), 2004-09
Table 87: Plasters & bandages, Poland, value forecast by segment ($m), 2009-14
Table 88: Plasters & bandages, Poland, brand share by value (%), 2008-09
Table 89: Plasters & bandages, Poland, value by brand (PLNm), 2008-09
Table 90: Plasters & bandages, Poland, company share by value (%), 2008-09
Table 91: Plasters & bandages, Poland, value by company (PLNm), 2008-09
Table 92: Plasters & bandages, Poland, distribution channels by value (%), 2008-09
Table 93: Plasters & bandages, Poland, value by distribution channel (PLNm), 2008-09
Table 94: Traditional medicines, Poland, value (PLNm), 2004-09
Table 95: Traditional medicines, Poland, value forecast (PLNm), 2009-14
Table 96: Traditional medicines, Poland, value ($m), 2004-09
Table 97: Traditional medicines, Poland, value forecast ($m), 2009-14
Table 98: Traditional medicines, Poland, brand share by value (%), 2008-09
Table 99: Traditional medicines, Poland, value by brand (PLNm), 2008-09
Table 100: Traditional medicines, Poland, company share by value (%), 2008-09
Table 101: Traditional medicines, Poland, value by company (PLNm), 2008-09
Table 102: Traditional medicines, Poland, distribution channels by value (%), 2008-09
Table 103: Traditional medicines, Poland, value by distribution channel (PLNm), 2008-09
Table 104: Vitamins and minerals, Poland, value by segment (PLNm), 2004-09
Table 105: Vitamins and minerals, Poland, value forecast by segment (PLNm), 2009-14
Table 106: Vitamins and minerals, Poland, value by segment ($m), 2004-09
Table 107: Vitamins and minerals, Poland, value forecast by segment ($m), 2009-14
Table 108: Vitamins and minerals, Poland, brand share by value (%), 2008-09
Table 109: Vitamins and minerals, Poland, value by brand (PLNm), 2008-09
Table 110: Vitamins and minerals, Poland, company share by value (%), 2008-09
Table 111: Vitamins and minerals, Poland, value by company (PLNm), 2008-09
Table 112: Vitamins and minerals, Poland, distribution channels by value (%), 2008-09
Table 113: Vitamins and minerals, Poland, value by distribution channel (PLNm), 2008-09
Table 114: Global OTC healthcare market value, 2009
Table 115: Global OTC healthcare market split (value terms ($m), 2009), top five countries
Table 116: Leading players, top five countries
Table 117: Poland OTC healthcare new product launches reports, by company (top five companies), 2009
Table 118: Poland OTC healthcare new product launches SKUs, by company (top five companies), 2009
Table 119: Poland OTC healthcare new product launches (reports), by flavor and fragrances 2009
Table 120: Poland OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2009
Table 121: Poland OTC healthcare new product launches (reports), by package tags or claims 2009
Table 122: Poland OTC healthcare new product launches - recent five launches (2009)
Table 123: Poland population, by age group, 2004-09 (millions)
Table 124: Poland population forecast, by age group, 2009-14 (millions)
Table 125: Poland population, by gender, 2004-09 (millions)
Table 126: Poland population forecast, by gender, 2009-14 (millions)
Table 127: Poland nominal GDP, 2004-09 (PLNbn, nominal prices)
Table 128: Poland nominal GDP forecast, 2009-14 (PLNbn, nominal prices)
Table 129: Poland real GDP, 2004-09 (PLNbn, 2000 prices)
Table 130: Poland real GDP forecast, 2009-14 (PLNbn, 2000 prices)
Table 131: Poland real GDP, 2004-09 ($bn, 2000 prices)
Table 132: Poland real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 133: Poland consumer price index, 2004-09 (2000=100)
Table 134: Poland consumer price index, 2009-14 (2000=100)
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