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Global Soft Drinks Market to 2014
Datamonitor, Dec 2010, Pages: 149
Introduction
This databook provides key data and information on the soft drinks market covering 62 countries across the Globe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share.
Scope
-Contains information on seven categories: RTD tea and coffee, bottled water, functional drinks, juices, smoothies and concentrates
-Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data
-Category level company share as well as distribution share information for 2008 and 2009
-Review of the top two companies within the soft drinks market, including company overview, key facts and business description
Highlights
The global soft drinks market grew at a compound annual growth rate of 3.2% between 2004 and 2009.
The carbonates category led the global soft drinks market, accounting for a share of 41.7%.
The leading players in the Global soft drinks market are Coca-Cola Company, The and Pepsico, Inc.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the global soft drinks market
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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