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Alcoholic Drinks Packaging in South Korea
Euromonitor International, Nov 2010, Pages: 39
Beer accounted for the largest volume share in alcoholic drinks in 2010. However, unit volume growth of imported lager rapidly increased, in line with the growing number of young Koreans who like to try a wider variety of beer tastes. Frequent exposure to foreign cultures through outbound tours and studying abroad seems to have made them keen to seek out the beer brands they have tried whilst staying abroad. The Japanese lager Asahi is one of the best selling brands, and its brisk sales may...
The Alcoholic Drinks Packaging in South Korea report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Alcoholic Drinks Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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