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Carbonates - Argentina
Euromonitor International, March 2011, Pages: 40
Carbonates underperformed in 2010 when compared with other soft drinks categories like flavoured bottled water and fruit/vegetable juice, which are considered as healthier. Consumers are increasingly replacing carbonates with flavoured bottled water, as it is perceived as healthier. In addition, companies like Danone Argentina have increased their advertising expenditure dedicated to flavoured bottled water, and these products have gained more space in retailers’ aisles. Cola carbonates was the...
The Carbonates in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Cola Carbonates, Non-Cola Carbonates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Carbonates market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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