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Switcher, Quitter or Resister? In Search of the Tobacco Consumer
Euromonitor International, March 2011, Pages: 49
Tobacco control is tightening its grip on the global tobacco market – how is it impacting the consumer? What are the characteristics of the tobacco products consumer? Brand loyalty? Health consciousness? Is there a hardcore smoker? Is it a myth? Is there a difference between the cigarette consumer, the cigar consumer, the smoking tobacco consumer and the smokeless tobacco consumer? This report seeks answers to these and other consumer-based questions.
The Switcher, Quitter or Resister? In Search of the Tobacco Consumer global briefing offers an insight into to the size and shape of the Tobacco market, highlighting major industry trends and categories as well as the factors affecting operating environment. It identifies the leading companies and brands, offers impartial, strategic analysis of key factors influencing the market - be they new product developments, legislative restrictions or pricing influences. Forecasts illustrate how the market is set to change and where it is headed.
Product coverage: Cigarettes, Cigarettes Including RYO Cigarettes, Cigars, Smokeless Tobacco, Smoking Tobacco.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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