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Attensity Customer Experience Management
Ovum, Feb 2011, Pages: 9
Introduction
Attensity's CEM suite is designed to support organizations with four tools that can be implemented singularly to address a specific requirement, or as a consolidated solution to give a end to end overview and management of CEM for the organization. The tools are mature and have achieved demonstrable success.
Features and benefits
- Comprehensive suite with a closed loop focus on CEM, working in multiple languages - Individual products provide incremental benefits as each is deployed
Highlights
Customer/client conversations across a wide range of feedback channels can be 'listened' to and the pertinent content captured categorized and assembled to enable a decision maker or an automated process to undertake the most appropriate action. The four products that comprise the Attensity CEM suite can operate separately to address a specific operational need, or be implemented in combination to provide a holistic oversight of the customer perception of goods and/or services,
Your key questions answered
- Businesses with significant online activity with customers, particularly those in the FMCG sector will benefit from the speed of analysis and response - Customer support organizations, including out-sourced providers, can use Attensity's CEM tools to help provide a better service to their customer base - Government ad other public sector organizations should find that Attensity's CEM tools facilitate faster and deeper interaction
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