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UK Niche Clothing Segments 2011
Verdict Research Limited, March 2011, Pages: 102
Growth opportunities within UK womenswear are becoming fewer as established players mature and the market saturates, so this report examines how retailers can introduce niche clothing areas to differentiate and drive additional sales. It analyses issues and opportunities within the maternitywear, petites and plus size segments, and profiles the key market players.
Profiles of specialists and non specialists operating in each sub sector.
Scope:
- Retailer profiles provide detailed analysis and opportunities and threats
- Size of the maternitywear, petites and plus size markets 2006-2011e, and market forecasts up until 2015
- Market shares for the Top 10 leading players within each niche clothing segment
- Positioning maps highlighting market trends and growth opportunities
Highlights:
We estimate that the plus size sub sector will grow by 6.0% in 2011, outperforming the UK womenswear market by 1.4 percentage points and the petites and maternity sub sectors which we expect to grow by 5.7% and 3.6% respectively
We forecast that petites sales will grow by 25.7% between 2010 and 2015, slightly outperforming the overall womenswear market. With the fashion sector largely underserved there are opportunities for retailers to expand ranges, especially where fashion trends and styling is very fit-specific
The trend of starting a family later in life as women choose to become more financially secure before having their first child has supported growth of more premium and niche maternitywear players, since these customers are able to spend more on maternity clothing due to having higher disposable incomes and larger savings, increasing spend per head
Reasons to Buy:
Use Verdict’s practical and actionable analysis to shape future business strategy
Reduce risk and maximise opportunities, through understanding the key issues set to impact on the niche clothing markets in 2011 and beyond
Benchmark your performance and market share against leading sector players
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