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Confectionery in China 2011: A Market Analysis
Access Asia Ltd, March 2011, Pages: 76
This report covers the market for confectionery in the People's Republic of China. The report covers the following sectors:
Chocolate confectionery:
- Tablets (moulded bars)
- Countlines
- Bagged selflines/softlines
- Other chocolate confectionery (including products like boxed assortments and artisanal chocolates)
Sugar confectionery:
- Milk candy
- Hard candy
- Other candy (including products like gelatinous candy, pressed candy and dragée)
Gum:
- Sugarised gum
- Sugar-free gum
- Bubble gum
This recently updated report includes:
- The total value and volume of the confectionery market up to 2010;
- The value and volume of confectionery sales by sector and subsector up to 2010;
- Confectionery market shares in key cities up to 2010;
- Confectionery average product pricing up to 2010, and current store prices from early 2011;
- Volume & value forecast the confectionery market in China up to 2015;
- The confectionery market background and current issues;
- Key confectionery company profiles
- Key contacts & trade events;
- Overview of China's demographics and macroeconomics.
Total sales of confectionery in China grew in value to RMB65.44bn (US$9.93bn) by the end of 2010, a rise in value by 130.23% over 2003. During the same period, total volume sales of confectionery products increased by 66.47% to 1,424,695 tonnes by 2010.
The confectionery market declined in significance to the overall food market, falling from 2.32% in 2003, to 1.95% by 2010. The total food market in China grew in value terms by 173.05% between 2003 and 2010, whereas the confectionery market increased by only 130.23%, much slower than the rate of total food sales.
Chocolate confectionery sales grew strongly between 2003 and 2010, rising by 180.12% over that time, to reach a total sector value of RMB11.74bn (US$1.78bn).
Sugar confectionery grew moderately between 2003 and 2010. During that period, this sector rose by 114.86% to reach a total value of RMB44.22bn (US$6.71bn), and it remained the largest sector within the total confectionery market.
The improved distribution channels have also helped to bring about deeper market penetration, enabling more products to reach more consumers. This has also aided the gum sector, which has seen strong growth also, albeit behind sugar confectionery and chocolate. Gum sales rose by 159.61% between 2003 and 2010, rising to a value of RMB9.48bn (US$1.44bn).
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