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Viewing report
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Photovoltaic Market Monitor Germany
Eupd Research, June 2010, Pages: 60
The German Photovoltaic market is clearly different from all other country markets. It is not only the political framework conditions that constitute the difference, but also Germany's regional particularities. The Photovoltaic market segment varies extremely in all German regions with regard to system size installed, distribution networks, dominant customer groups, and market saturation.
This photovoltaic report offers the possibility to analyze in detail the German regional markets and identify their particularities. The product combines two different instruments. Firstly, a chart collective report illustrates, in about 60 slides, the current situation and development of the regional Photovoltaic markets in Germany. Special emphasis is put on system size, number of plants installed, and customer groups. Secondly, the XLS tool includes all data relevant for regional sales strategies. The data on the xls file is categorized according to main ZIP code areas as well as the ZIP code regions. It provides interactive Java maps, in which the user can include his company's data and visualize its sales volume in relation to the total market. Thereby, the instrument facilitates the design of regional sales and marketing activities that allow for a more precise market penetration in Germany.
Benefits for your company:
- Examine the German Photovoltaic market from a micro perspective and bring your operative marketing into line with the deciding customer groups in the respective regions.
- Find out which regions in Germany have the most potential for your company.
- Analyze your company's sales and installations volume in relation to the total market.
- Identify white flag regions in Germany.
- Create regional strategies to penetrate the German market more precisely.
- Put your sales force as well as your advertising and marketing resources to even more cost-saving and efficient use.
Key points about this report:
- Comprehensive appraisal of all data gathered by the German Federal Network Agency and processed in an easy-to-operate tool that enables focused sales planning on a regional level
- Quarterly Photovoltaic installations in Germany by number and nameplate capacity according to sizes (0-10 kWp | >10-30 kWp | >30-50 kWp | >50-100 kWp | >100-250 kWp | >250-500 kWp | >500-1.000 kWp | >1.000 kWp) and regions (96 ZIP code regions)
Product samples
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