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Female Fragrances Market in Western Europe to 2014 (Fragrances)

Datamonitor, Feb 2011, Pages: 25


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Introduction

This databook provides key data and information on the Female Fragrances Market in Western Europe (Fragrances). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The female fragrances category was valued at $9,293.6m in 2009, representing a CAGR of 2.6% since 2004.

By the end of 2014, the female fragrances category will be worth $10,513m, with an expected CAGR of 2.5% between 2009 and 2014.

The female fragrances market volume totaled 193.4 million units in 2009, representing a CAGR of 1.7% since 2004.

By the end of 2014, the female fragrances market will total 210.5 million units, with an expected CAGR of 1.7% between 2009 and 2014.

The female fragrances market was led by premium female fragrances (representing 72.6% of the total value), with mass female fragrances accounting for the remaining 27.4% share.

Reasons to Purchase

-Develop business strategies by understanding the quantitative trends within the Female Fragrances Market in Western Europe (Fragrances)

-Design effective marketing and sales strategies by identifying key market categories and segments

-Identify key players within the market to plan lucrative M&A, partnerships and agreements




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