• 1-800-526-8630U.S. (TOLL FREE)
  • 1-917-300-0470EAST COAST U.S.
  • +353-1-416-8900REST OF WORLD

This product is currently not available for purchase.

RELATED PRODUCTS

Topical OTC Medicines Market in Romania to 2014 (OTC Healthcare) Product Image

Topical OTC Medicines Market in Romania to 2014 (OTC Healthcare)

  • ID: 1583356
  • February 2011
  • Region: Romania
  • 28 pages
  • Datamonitor

Introduction

This databook provides key data and information on the Topical OTC Medicines Market in Romania (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The topical OTC medicines category was valued at RON129m ($51.2m) in 2009, representing a CAGR of 5.1% since 2004.

By the end of 2014, the topical OTC medicines category will be worth RON161.9m ($64.3m), with an expected CAGR of 4.7% between 2009 and 2014.

The topical OTC medicines market was led by antiseptic cleansers including hydrogen peroxide (representing 61.2% of the total value) followed by anti-itch products and anesthetic products, with a 27.6% and 9.3% market share, respectively. Antibiotic creams/gels accounts for the remaining 1.9% share.

Zentiva NV is the market leader with a 23.4% share of the market.

Reasons to Purchase

-Develop business strategies by understanding the quantitative trends within the Topical OTC Medicines Market in Romania (OTC Healthcare)

-Design effective marketing and sales strategies by identifying key market categories and segments

-Identify key players within the market to plan lucrative M&A, partnerships and agreements

Note: Product cover images may vary from those shown



Chapter 1 Executive Summary
Summary category level: topical OTC medicines

Chapter 2 Definition

Chapter 3 Category Analysis: Topical OTC Medicines
Value analysis (Romanian New Leu ), 2004-09
Value analysis (Romanian New Leu ), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis

Chapter 4 Macroeconomic Profile
Macroeconomic Indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Topical OTC medicines, Romania, value by segment (RONm), 2004-14
Figure 2: Topical OTC medicines, Romania, category growth comparison, by value, 2004-14
Figure 3: Topical OTC medicines, Romania, company share by value (%), 2008-09
Figure 4: Topical OTC medicines, Romania, distribution channels by value (%), 2008-09
Figure 5: Annual data review process

LIST OF TABLES
Table 1: Topical OTC medicines category definitions
Table 2: Topical OTC medicines distribution channels
Table 3: Topical OTC medicines, Romania, value by segment (RONm), 2004-09
Table 4: Topical OTC medicines, Romania, value forecast by segment (RONm), 2009-14
Table 5: Topical OTC medicines, Romania, value by segment ($m), 2004-09
Table 6: Topical OTC medicines, Romania, value forecast by segment ($m), 2009-14
Table 7: Topical OTC medicines, Romania, brand share by value (%), 2008-09
Table 8: Topical OTC medicines, Romania, value by brand (RONm), 2008-09
Table 9: Topical OTC medicines, Romania, company share by value (%), 2008-09
Table 10: Topical OTC medicines, Romania, value by company (RONm), 2008-09
Table 11: Topical OTC medicines, Romania, distribution channels by value (%), 2008-09
Table 12: Topical OTC medicines, Romania, value by distribution channel (RONm), 2008-09
Table 13: Romania population, by age group, 2004-09 (millions)
Table 14: Romania population forecast, by age group, 2009-14 (millions)
Table 15: Romania population, by gender, 2004-09 (millions)
Table 16: Romania population forecast, by gender, 2009-14 (millions)
Table 17: Romania nominal GDP, 2004-09 (RONbn, nominal prices)
Table 18: Romania nominal GDP forecast, 2009-14 (RONbn, nominal prices)
Table 19: Romania real GDP, 2004-09 (RONbn, 2000 prices)
Table 20: Romania real GDP forecast, 2009-14 (RONbn, 2000 prices)
Table 21: Romania real GDP, 2004-09 ($bn, 2000 prices)
Table 22: Romania real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 23: Romania consumer price index, 2004-09 (2000=100)
Table 24: Romania consumer price index, 2009-14 (2000=100)

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

Our Clients

Our clients' logos