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First Aid Kits Market in Nigeria to 2014 (OTC Healthcare)
Datamonitor, Feb 2011, Pages: 25
Introduction
This databook provides key data and information on the First Aid Kits Market in Nigeria (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
The first aid kits category was valued at NGN5.2m ($0.04m) in 2009, representing a CAGR of 1.9% since 2004.
By the end of 2014, the first aid kits category will be worth NGN5.7m ($0.05m), with an expected CAGR of 1.8% between 2009 and 2014.
Johnson & Johnson is the market leader with a 55.3% share of the market.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the First Aid Kits Market in Nigeria (OTC Healthcare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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