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Medicated Skin Products Market in Latin America to 2014 (OTC Healthcare)
Datamonitor, Feb 2011, Pages: 20
Introduction
This databook provides key data and information on the Medicated Skin Products Market in Latin America (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
The medicated skin products category was valued at $882.4m in 2009, representing a CAGR of 7.7% since 2004.
By the end of 2014, the medicated skin products category will be worth $1,144.7m, with an expected CAGR of 5.3% between 2009 and 2014.
The medicated skin products market was led by other medicated skin products (representing 39.2% of the total value) followed by anti-fungals and disinfectants, with an 18.9% and 14.6% market share, respectively. Anti-bacterials and acne treatments constitute the remaining segments with a 14.1% and 13.1% market share, respectively.
Avon Products, Inc. is the market leader with a 29.6% share of the market.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the Medicated Skin Products Market in Latin America (OTC Healthcare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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