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Medicated Skin Products Market in South Africa to 2014 (OTC Healthcare)
Datamonitor, Feb 2011, Pages: 27
Introduction
This databook provides key data and information on the Medicated Skin Products Market in South Africa (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
The medicated skin products category was valued at ZAR308m ($37.3m) in 2009, representing a CAGR of 6.4% since 2004.
By the end of 2014, the medicated skin products category will be worth ZAR390.4m ($47.3m), with an expected CAGR of 4.9% between 2009 and 2014.
The medicated skin products market was led by anti-fungals (representing 28.8% of the total value) followed by other medicated skin products and acne treatments, with a 21.2% and 17.1% market share, respectively. Disinfectants and anti-bacterials constitute the remaining segments with a 16.9% and 16.1% market share, respectively.
Environ Skin Care (Pty) Ltd is the market leader with a 17.2% share of the market.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the Medicated Skin Products Market in South Africa (OTC Healthcare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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