Cough and Cold Preparations Market in Mexico to 2014 (OTC Healthcare)
Datamonitor, February 2011, Pages: 30
Introduction
This databook provides key data and information on the Cough and Cold Preparations Market in Mexico (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
The cough and cold preparations category was valued at MXN6,523.4m ($586.1m) in 2009, representing a CAGR of 8.1% since 2004.
By the end of 2014, the cough and cold preparations category will be worth MXN8,627.2m ($775.2m), with an expected CAGR of 5.7% between 2009 and 2014.
The cough and cold preparations market was led by tablets (representing 50.1% of the total value) followed by lozenges and mixtures, with a 25.7% and 9.8% market share, respectively. Topical remedies and inhalers constitute the remaining segments with a 7.9% and 6.4% market share, respectively.
Boehringer Ingelheim GmbH is the market leader with a 32.7% share of the market.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the Cough and Cold Preparations Market in Mexico (OTC Healthcare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
Chapter 1 Executive Summary
Summary category level: cough and cold preparations
Chapter 2 Definition
Chapter 3 Category Analysis: Cough and Cold Preparations
Value analysis (Mexican Peso), 2004-09
Value analysis (Mexican Peso), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis
Chapter 4 Macroeconomic Profile
Macroeconomic Indicators
Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
LIST OF FIGURES
Figure 1: Cough and cold preparations, Mexico, value by segment (MXNm), 2004-14
Figure 2: Cough and cold preparations, Mexico, category growth comparison, by value, 2004-14
Figure 3: Cough and cold preparations, Mexico, company share by value (%), 2008-09
Figure 4: Cough and cold preparations, Mexico, distribution channels by value (%), 2008-09
Figure 5: Annual data review process
LIST OF TABLES
Table 1: Cough and cold preparations category definitions
Table 2: Cough and cold preparations distribution channels
Table 3: Cough and cold preparations, Mexico, value by segment (MXNm), 2004-09
Table 4: Cough and cold preparations, Mexico, value forecast by segment (MXNm), 2009-14
Table 5: Cough and cold preparations, Mexico, value by segment ($m), 2004-09
Table 6: Cough and cold preparations, Mexico, value forecast by segment ($m), 2009-14
Table 7: Cough and cold preparations, Mexico, brand share by value (%), 2008-09
Table 8: Cough and cold preparations, Mexico, value by brand (MXNm), 2008-09
Table 9: Cough and cold preparations, Mexico, company share by value (%), 2008-09
Table 10: Cough and cold preparations, Mexico, value by company (MXNm), 2008-09
Table 11: Cough and cold preparations, Mexico, distribution channels by value (%), 2008-09
Table 12: Cough and cold preparations, Mexico, value by distribution channel (MXNm), 2008-09
Table 13: Mexico population, by age group, 2004-09 (millions)
Table 14: Mexico population forecast, by age group, 2009-14 (millions)
Table 15: Mexico population, by gender, 2004-09 (millions)
Table 16: Mexico population forecast, by gender, 2009-14 (millions)
Table 17: Mexico nominal GDP, 2004-09 (MXNbn, nominal prices)
Table 18: Mexico nominal GDP forecast, 2009-14 (MXNbn, nominal prices)
Table 19: Mexico real GDP, 2004-09 (MXNbn, 2000 prices)
Table 20: Mexico real GDP forecast, 2009-14 (MXNbn, 2000 prices)
Table 21: Mexico real GDP, 2004-09 ($bn, 2000 prices)
Table 22: Mexico real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 23: Mexico consumer price index, 2004-09 (2000=100)
Table 24: Mexico consumer price index, 2009-14 (2000=100)
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