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Cough and Cold Preparations Market in Vietnam to 2014 (OTC Healthcare)

Description:

Introduction

This databook provides key data and information on the Cough and Cold Preparations Market in Vietnam (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The cough and cold preparations category was valued at VND561,176.7m ($34.4m) in 2009, representing a CAGR of 6.5% since 2004.

By the end of 2014, the cough and cold preparations category will be worth VND712,695m ($43.7m), with an expected CAGR of 4.9% between 2009 and 2014.

The cough and cold preparations market was led by mixtures (representing 33.1% of the total value) followed by tablets and lozenges, with a 25.5% and 23.1% market share, respectively. Inhalers and topical remedies constitute the remaining segments with a 9.2% and 9.1% market share, respectively.

Bayer AG is the market leader with a 19.6% share of the market.

Reasons to Purchase

-Develop business strategies by understanding the quantitative trends within the Cough and Cold Preparations Market in Vietnam (OTC Healthcare)

-Design effective marketing and sales strategies by identifying key market categories and segments

-Identify key players within the market to plan lucrative M&A, partnerships and agreements

Contents:

Chapter 1 Executive Summary
Summary category level: cough and cold preparations

Chapter 2 Definition

Chapter 3 Category Analysis: Cough and Cold Preparations
Value analysis (Vietnamese Dong), 2004-09
Value analysis (Vietnamese Dong), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Company and brand share analysis
Distribution analysis

Chapter 4 Macroeconomic Profile
Macroeconomic Indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Cough and cold preparations, Vietnam, value by segment (VNDm), 2004-14
Figure 2: Cough and cold preparations, Vietnam, category growth comparison, by value, 2004-14
Figure 3: Cough and cold preparations, Vietnam, company share by value (%), 2008-09
Figure 4: Cough and cold preparations, Vietnam, distribution channels by value (%), 2008-09
Figure 5: Annual data review process

LIST OF TABLES
Table 1: Cough and cold preparations category definitions
Table 2: Cough and cold preparations distribution channels
Table 3: Cough and cold preparations, Vietnam, value by segment (VNDm), 2004-09
Table 4: Cough and cold preparations, Vietnam, value forecast by segment (VNDm), 2009-14
Table 5: Cough and cold preparations, Vietnam, value by segment ($m), 2004-09
Table 6: Cough and cold preparations, Vietnam, value forecast by segment ($m), 2009-14
Table 7: Cough and cold preparations, Vietnam, brand share by value (%), 2008-09
Table 8: Cough and cold preparations, Vietnam, value by brand (VNDm), 2008-09
Table 9: Cough and cold preparations, Vietnam, company share by value (%), 2008-09
Table 10: Cough and cold preparations, Vietnam, value by company (VNDm), 2008-09
Table 11: Cough and cold preparations, Vietnam, distribution channels by value (%), 2008-09
Table 12: Cough and cold preparations, Vietnam, value by distribution channel (VNDm), 2008-09
Table 13: Vietnam population, by age group, 2004-09 (millions)
Table 14: Vietnam population forecast, by age group, 2009-14 (millions)
Table 15: Vietnam population, by gender, 2004-09 (millions)
Table 16: Vietnam population forecast, by gender, 2009-14 (millions)
Table 17: Vietnam nominal GDP, 2004-09 (VNDbn, nominal prices)
Table 18: Vietnam nominal GDP forecast, 2009-14 (VNDbn, nominal prices)z
Table 19: Vietnam real GDP, 2004-09 (VNDbn, 2000 prices)
Table 20: Vietnam real GDP forecast, 2009-14 (VNDbn, 2000 prices)
Table 21: Vietnam real GDP, 2004-09 ($bn, 2000 prices)
Table 22: Vietnam real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 23: Vietnam consumer price index, 2004-09 (2000=100)
Table 24: Vietnam consumer price index, 2009-14 (2000=100)

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Cough and Cold Preparations Market in Vietnam to 2014 (OTC Healthcare)

Fax order form

Order information

Product name

Web Address

Office Code

Report Formats

Contact information

Please fax this form to: (646) 607-1907 or (646) 964-6609 (from USA) +353-1-481-1716 or +353-1-653-1571 (from Rest of World)

Payment information

Please fax this form to: (646) 607-1907 or (646) 964-6609 (from USA) +353-1-481-1716 or +353-1-653-1571 (from Rest of World)

Please fax this form to:
(646) 607-1907 or (646) 964-6609 (from USA)
+353-1-481-1716 or +353-1-653-1571 (from Rest of World)

Please fax this form to:
(646) 607-1907 or (646) 964-6609 (from USA)
+353-1-481-1716 or +353-1-653-1571 (from Rest of World)