- Published: December 2009
Location Based Services in China 2010-2014
- Published: March 2011
- 23 pages
- Infiniti Research Limited
TechNavio’s analysts forecast that Chinese Location Based Services market will reach $218.0 million in 2014. One of the key factors contributing to this market growth is increasing demand for 3G technology. The Chinese Location Based Services market has also been witnessing increasing social network popularity. However privacy concerns could be a challenge to the growth of this market.
Key vendors dominating this market space include Jiepang.com, GyPSii, SINA, and Qieke.com.
TechNavio’s Location Based Service in China 2010 - 2014 has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on China and exclusively covers the emergence and the growth of the Chinese LBS market. The report also covers the Location based Services providers in China
Key questions answered in this report:
- What will the market size be in 2014 and at what rate will it grow?
- What key trends is this market subject to?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the opportunities and threats faced by each of these key vendors?
- What are the strengths and weaknesses of each of these key vendors?
01. Executive Summary
03. Market Landscape
04. Vendor Landscape
05. Market Growth Drivers
06. Market Challenges
07. Market Trends
08. Key Vendor Analysis
09. Other Reports in this Series
List of Exhibits
Exhibit 1: Chinese Location Based Service Market Size 2010 – 2014 ($ million)
Exhibit 2: Market share by Vendors
Roll Out of 3G Technology Driving Growth of Location Based Services in China
Research conducted by Technavio reveals that the location based services market is expected to grow at a CAGR of 67 percent. The report, which focuses on China, indicates that the market is currently driven by the emergence of new technologies such as 2.5G and 3G, among other factors.
“With new and emerging technologies increasing data usage, location based services have seen increased adoption. Moreover the flexibility it offers at an economical cost is making location based services very popular in the Chinese market," reports Technavio analyst.
In spite of the need, privacy concerns among end users hinder the growth of this market. However, the strong support offered by the Government for these services is expected to improve market growth.
The Chinese location based services market is marked by a boost offered by the increase in social networking. This makes the study an important one for companies to fully understand the potential in the market and formulate its own strategy.
The report, Location Based Service in China 2010 - 2014, is based on an extensive research from inputs by industry experts, vendors and end-users. It examines the factors- including the key trends, drivers and challenges, impacting the evolution of this market. Further, it contains an in-depth understanding of the key vendors including their SWOT Analysis.
Companies mentioned in this report include: Jiepang.com, GyPSii, SINA, and Qieke.com
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