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Amazon.Com Inc In Retailing (World)

Euromonitor International, Feb 2012, Pages: 32


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This global company profile examines Amazon.com Inc, the world’s largest internet retailer. From its beginnings as an online bookseller through to its recent forays in consumer electronics, the report examines how Amazon became such a prolific internet retailer. 2011 proved a critical year for Amazon as it invested heavily in video streaming and Android development. However, with rapidly falling profit margins, Euromonitor International investigates if this risk will pay off.

Euromonitor International’s Amazon.com Inc in Retailing (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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