Total packaging retail volumes for baby food packaging declined by 4% in 2024, falling to 635 million units. This was primarily due to a significant decrease in the country’s birth rates, which hit a decades-low record. The resulting decrease in the number of infants led to a corresponding decline in demand for packaged baby food, creating a challenging environment as a shrinking target consumer base directly impacted sales and, subsequently, packaging volumes.
This Baby Food Packaging in Italy report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Baby Food Packaging in Italy report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Baby Food Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGS2024 DEVELOPMENTS
- Demographic decline and economic challenges limit volumes of baby food packaging
- Aluminium-free recyclable pouches transform Italy’s baby food packaging landscape
- Glass continues to lose ground to flexible packaging in prepared baby food
- Further decline for baby food packaging volumes due to demographic and economic shifts
- Changing pack types and sizes to navigate Italy’s falling baby food demand
