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Wound Care in Colombia

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    Report

  • 23 Pages
  • September 2023
  • Region: Colombia
  • Euromonitor International
  • ID: 1595700
The current offerings in wound care products remain predominantly basic, simply providing various shapes and sizes to cover injuries on different body parts. However, consumer awareness of innovative features in these products is generally low, as they are not revolutionary enough to significantly boost sales. Additionally, the lack of advertising has contributed to consumers' limited knowledge of new wound care products.

The analyst's Wound Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Wound Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

WOUND CARE IN COLOMBIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Innovation remains limited
  • Activities out of the home benefit demand
  • Tecnoquímicas sustains leadership
PROSPECTS AND OPPORTUNITIES
  • Advanced products with healing properties expected to grow
  • First aid kits not expected to take off
  • Green products not expected to see significant development
CATEGORY DATA
  • Table 1 Sales of Wound Care by Category: Value 2018-2023
  • Table 2 Sales of Wound Care by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Wound Care: % Value 2019-2023
  • Table 4 LBN Brand Shares of Wound Care: % Value 2020-2023
  • Table 5 Forecast Sales of Wound Care by Category: Value 2023-2028
  • Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN COLOMBIA
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources