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E-Reader Market & Future Forecast Worldwide 2010 – 2014
Renub Research, April 2011, Pages: 71
An E–Reader is one of the fastest growing consumer-favorite devices. It has gathered a greater momentum in its growth with increasing demand. It is expected that worldwide E-Reader unit sales will cross 50 Million and its market size will be over 6 Billion by the end of 2014. USA is playing the leading role worldwide with 60% market share in 2010. China is the 2nd largest market in the E–Reader industry as its sales is increasing steadily and expected to equal US by 2014. European and Asian countries have also tremendous growth opportunities.
E-Reader devices not only attracted casual book-reading audience but also targets business professionals and students with special features that enhance the value and experience for these users. The market also attracts many participants due to its promising growth potential. The E-Reader presents itself as an economic and environmentally friendly device by offering access cost-effectively to books through electronic means and reducing paper consumption.
Competition in the E -Reader market is increasing with the introduction of new devices with greater functionality by various manufacturers. Amazon is one of the leading companies in the E-Reader market that faced little competition, as it was backed by its huge library of electronic content. However, their earlier success is currently challenged with competitive offerings from organizations such as Sony, Barnes & Noble, Plastic Logic, and others. Increasing competition is expected to offer lower prices and many choices for the consumer, thus enabling the growth of the E-Reader market in the future.
Report Details:
This study provides an analysis and forecast of the worldwide E-Reader industry. It includes E-Reader sales units and market size in the major countries (US, Japan, China, Europe, Germany, EMEA) of the World. It covers overview of the E–Reader and display technology, E-Reader's environmental impact, target users, major investments, merger and acquisitions activities, growth factors and inhibitors of the E-Reader industry. The last segment of this report explains the major E-Reader players' product analysis with strengths and weakness of their E–Reader devices and also explains the E–Reader's Comparisons on the basis of the functionality among various players.
Research Highlights:
- Worldwide E–Reader sales are expected to cross 50 Million Units by the end of 2014
- Worldwide E–Reader market will be expected to be over US$ 6 Billion by the end of 2014
- US controls 60% market share in E-Reader unit sales segment in 2010
- By the end of 2014 Chinese E-Reader units' sales is expected to be equal US
- European E–Reader market share is expected to grow from 2% in 2010 to 16% by 2014
- Chinese E-Reader units sale is expected to cross 17 Million by the end of 2014
- The growth of E–Paper in E–Reader industry will be nearly US$ 400 Million by the end of 2016
- Apple Tablet PC is a one of the drawback for the E–Reader Industry
- E–Reader price is falling year on year and thus driving the E–Readers industry
Key Players Analyze
This section covers the key facts like Product Analysis, Strengths and Weakness for each player's E-Reader about the major players currently operating in the E-Reader industry. The key players analyzed in this section include
- Amazon.com Inc. – Kindle, Kindle DX
- Barnes & Noble Inc. - Nook
- Sony Corporation. – E-Reader
- News Corporation – Skiff
- Plastic Logic Limited. - QUE
Data Sources
Information and data in this report has been collected from various printable and non-printable sources like Trade Journals, White papers, Online paid databases, News websites, Government Agencies, Magazines, Newspapers and Trade associations.
Key Words:
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