- 60 Minutes
- Published: August 2011
What Lawyers Need to Know About Using Google Search and AdWords to Attract New Clients
- Published: April 2011
- 60 Minutes
In What Lawyers Need to Know About Using Google Search and AdWords to Attract New Clients, ExecSense examines easy-to-implement tips and strategies for how lawyers can capitalize on Google AdWords to land new clients this year. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPad, Kindle or printed out) to understand how other lawyers are having success using Google AdWords to create and run ads for their area of specialty so that you can start utilizing this powerful marketing tool that displays your ads along with search results when a potential client searches Google using one of your chosen keywords.
Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.
The webinar is led by an expert on the best Google AdWords strategies specifically for lawyers, Carole Keller, President of Awareness Creation, Inc., and focuses on: - Everything you need to know in 60 minutes to capitalize on Google AdWords to attract new clients this year
- Easy-to-implement strategies that lawyers can immediately implement to capitalize on Google AdWords, including tips for choosing keywords that focus on unique qualities or services provided by you or your firm, how to refine target keywords, how to design ads that are both direct and unique, tips for ad placement and research, how to get a free $100 credit to get started, and more
- The 10 questions most asked by lawyers with respect to how they can more effectively capitalize on Google AdWords to attract new clients and grow their practices this year
- Case studies of other lawyers who are having tremendous success getting new clients with Google AdWords, specific tips and techniques that have worked best for them, and important lessons learned that you can immediately capitalize on
Praise for ExecSense Webinars:
"An expeditious way to obtain authoritative current information and ideas on a subject of interest." – David Kera, Partner, Oblon Spivak
"Just in time information to improve knowledge of current topics and trends.” – Thomas M. Armstrong, Attorney, Reid and Riege
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
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