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Mexico Consumer Electronics Report Q2 2011
Business Monitor International, March 2011, Pages: 54
Mexico Consumer Electronics Report provides industry professionals and strategists, corporate analysts, electronics associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on Mexico's consumer electronics industry.
Mexico’s consumer electronics devices market, defined as the addressable market for computing devices, mobile handsets and AV products, is projected to be worth around US$11.0bn in 2011. In 2010 there was a rebound in consumer electronics sales, lifted by spending associated with the FIFA World Cup. Mexican growth will remain strong in 2011, as tax cuts in the US keep external demand strong and domestic credit growth finally gains traction.
The outlook for the Mexican consumer in 2011 remains mixed, with signs that Mexico’s export-led recovery may be faltering. Despite these challenges, BMI expects that consumer electronics demand to grow at a CAGR of 7.7% to US$14.8bn by 2015, led by demand for flat-screen TV sets, feature-rich notebooks and other key products, as well as product innovation and growing affordability.
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