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FMCG Agenda: Trends, Insight and Impact
Trendone/Key Values, May 2012, Pages: 150+
This unique innovation report consists of over 150 pages and features worldwide food and non-food trends, insights and future developments for the consumer goods industry and trade.
This is your chance to get the latest information on what will shape the industry internationally:
- New Products
- Competitors
- Trends
- Marketing and Trade Innovations
- New Concepts
- Significant Developments
The benefits of this subscription include compact FMCG updates and knowledge, ensuring you are always well-informed of the latest developments. The subscription provides a solid basis for strategic and operative decisions, inspiration through worldwide transparency, international monitoring of the competition, analysis of the present, forecasts for the future and reliable information based on facts and data.
FMCG Micro-Trends are new, real products, as well as service- and marketing innovations, which just have been discovered. They are brand new, scalable, or in other words, ready for mass market and they have the potential for further innovations and structure changes on the market. The linkage of individual information leads to consumer insights. They are the requirement for the development of business and innovation. Insights are new findings which have an effect on the design and marketing of products, as well as their packaging, advertising and communication.
FMCG Agenda offers quarterly worldwide FMCG micro-trends, new products in the array of food & beverages, as well as non-food, new concepts of marketing, packaging shapes, market and consumer-insights, future scenarios and themes of innovation, in short: everything that propels the industry into the future.
More than 80 scouts are assigned to 22 language-regions in the search for new things. In addition there are numerous experts from various disciplines and research institutes around the globe to provide you with an overview of the industry and help you take a look into the future.
This subscription is precise, fact based and inspiring!
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