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European Hosted IP Telephony and Unified Communications Services Market

Frost & Sullivan, Dec 2010, Pages: 68


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This research service provides vendors, channel partners and end users with a general overview of the European market for IP Centrex/hosted IP PBX service market and emerging unified communications (UC) services. It describes the key market trends, discusses main challenges, major drivers and restraints of the market, and analyses relevant end-user survey data. Additionally, it provides market sizing estimates with regional revenue analysis breakdown and five year market forecasts. Finally, strategic recommendations for market participants and market penetration key success factors are also included in the study.

This Frost & Sullivan research titled European Hosted IP Telephony and Unified Communications Services Market provides key market trends, discusses main challenges, major drivers and restraints of the market, provides relevant end-user survey data, as well as offers regional analysis and market forecasts. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: hosted IP telephony and unified communications services.

Market Overview

Hosted Communications Services Offer Significant Growth Potential for European Service Providers

Although the on-premise model with its control and security advantages will dominate the enterprise communications market in the immediate future, the revenue share of hosted services is poised to increase significantly. Hosted communications services present an ever more popular alternative for deploying IP telephony and unified communications (UC) applications. “The hosted IP telephony and UC services market in Europe is witnessing rapid growth mainly due to the increasing awareness about hosted solutions and improved feature sets,” notes the analyst of this research. “The economic slowdown and limited capital availability for investments urged many enterprises to consider alternative communications delivery methods.”

Once companies experience the actual functionality and service level offered, they become more comfortable with communications being delivered as a service. Services are becoming more mature, offering a complete PBX capability rather than the limited functionality of Centrex solutions previously witnessed in the total market. With the economy rebounding, companies will continue using hosted IP telephony services. At the same time, they are expected to complement them with new communications and collaboration applications.

The European hosted IP telephony and UC services market is highly fragmented. All the major enterprise communications providers and vendors show interest in tapping this opportunity to leverage the strong customer demand for operational expenditure (OPEX)-based solutions.

Building a distribution channel is one of the key challenges faced by this growing industry. “Channel partners need to be educated on the benefits of predictable revenues based on recurring monthly revenues and commissions, which are less sensitive to the general economic fluctuations and will increase as hosted services gain traction,” concludes the analyst.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Hosted IP telephony
- Unified communications services

Technologies

The following technologies are covered in the research:
- IP telephony
- Unified communications
- Hosted services


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