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Baked Goods In Sweden

Euromonitor International, Oct 2011, Pages: 62


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Swedish consumer awareness and interest in the impact dietary choices can have on health and wellbeing is continuing to rise. This trend is a key factor shaping the development of baked goods sales. The trend is supplemented by heightened consumer interest in product ingredients and issues related to ethical and social responsibility. This is encouraging growth in sales of baked goods that are locally produced and that include natural ingredients.

The Baked Goods in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Baked Goods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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