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Biscuits In Austria
Euromonitor International, Nov 2011, Pages: 54
Sales of biscuits are expected to be driven by cookies in 2011, which is experiencing great popularity due to Milka Cookies from Kraft Foods. The success of Milka ChocoCookies stems from both consumers’ curiosity for international flavours and products, and Milka’s strong brand reputation in Austria.
The Biscuits in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Biscuits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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