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Biscuits in Brazil
Euromonitor International, Aug 2010, Pages: 61
Biscuits in all formats and flavours are present in more than 98% Brazilian households according to the industry organisation Simabesp, of which the leading manufacturers are members. despite this saturation, modest growth in volume terms was achieved during the 2005-2010 review period, as a consequence of the efforts made by manufacturers to raise sales through increase purchase frequency by consumers. The launch of healthy products in savoury and biscuits crackers; new flavours in filled...
The Biscuits in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Biscuits market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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