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Biscuits In Guatemala
Euromonitor International, Sep 2011, Pages: 54
In 2011, current value sales of biscuits are expected to increase by 5% to GTQ2,110 million. A new entrant, PepsiCo’s Gamesa brand, is expected to bring more dynamism to the category. Guatemala’s demographics greatly favour performance of biscuits in the country, as children (ages 0-14), who are considered to be key consumers of many of these products, comprise 42% of the population.
The Biscuits in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Biscuits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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