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Biscuits In Hong Kong, China
Euromonitor International, Sep 2011, Pages: 52
2011 was a good year for biscuits, with sales growth of 7% to reach HK$1.1 billion. Over the review period, biscuits remained a favourite snack among Hong Kong consumers and performance was largely unaffected by the state of the economy. In 2011, consumers proved to be more willing to indulge in more expensive imported brands, such as Kjeldsens, leading to the expectation of faster retail value sales growth than was seen in 2010.
The Biscuits in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Biscuits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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