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Biscuits In Turkey
Euromonitor International, Nov 2011, Pages: 59
In 2011, the biscuits category is set to register strong current value growth thanks to a number of new product developments and improved economic conditions. Current value growth of 12% in 2011 will be stronger than the review period CAGR of 10%. Examples of new product developments from the last two years of the review period include Ülker Bolero Çilekli, a plain biscuit with a strawberry flavour from Yildiz Holding in 2010 and Eti Negro, a chocolate covered biscuit from Eti Gida, in 2011.
The Biscuits in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Biscuits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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