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Bleach in Spain
Euromonitor International, Aug 2011, Pages: 20
Bleach managed to increase in volume terms in 2010 but slightly decreased in value, with sales standing at €155 million. The economic crisis was the key factor driving consumption, as it is a cheap product which allows cleaning and disinfecting with low investment. As far as value growth is concerned, bleach was hampered by its basic role, with low investment and little dynamism by the main players. This is a category doomed to a progressive loss of value due to the high share of private label...
The Bleach in Spain market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bleach market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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