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Breakfast Cereals in Bolivia
Euromonitor International, Aug 2011, Pages: 47
Over the review period, the leading domestic companies in packaged food realised the potential of breakfast cereals and decided to launch a range of more affordable products, in an attempt to attract lower income consumers. In 2010-11, the two local companies Industrias Venado and SOALPRO, entered children’s breakfast cereals. A wider and more affordable variety of breakfast cereal products suggests that consumption will grow significantly over the short-term in Bolivia.
The Breakfast Cereals in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Breakfast Cereals market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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